Users will soon have a new feature that permits them to reduce the quantity of artificial intelligence-produced videos appearing in their feeds. This step comes as the service revealed that it now features in excess of 1 billion AI videos.
Pilot Phase and Launch
This change is undergoing trials over the coming weeks before a global rollout. This development coincides with a surge in content created by AI, spurred by recent video-generation tools.
The Broader AI Trend
It has been noted that nearly a tenth of the fastest-growing content creators on a popular video site only show content made by AI. A large amount of this output is classified as low-quality AI content, a phrase for poor-quality, factory-style content that is often absurd or surreal.
Our research shows that numerous viewers enjoy content created using AI tools, ranging from digital art to educational videos, and we want to give people the ability to adjust the amount of that, according to their own choices,” stated a platform representative.
Volume and Proportions
The service disclosed that there are currently over a billion videos on its network identified as AI-generated. Overall, more than 100 m videos are uploaded to the app every day, making AI content a limited portion of its overall inventory.
How to Adjust Settings
Viewers will be capable of reduce or increase the level of AI content they watch by opening the content preference feature in the application and picking AI-made media. Additional categories that are already be modified under the setting encompass politics, fashion, beauty, and dance.
Content Labeling and Policies
TikTok’s policies mandate creators to label convincing AI-made content, and it forbids malicious fake videos of celebrities or critical incidents. Any authentic-looking artificial content that is without a tag can be removed under its community policies.
Furthermore, the app will henceforth add an “AI-made” watermark to content produced via its proprietary AI systems, or detected by an industry-wide initiative for recognizing content made by AI. This measure is aimed to deter users from trying to bypass the labeling process.
AI Literacy Programs
TikTok is furthermore establishing a $2 million educational fund for specialists and groups to develop learning resources about using AI responsibly. This project will assist non-profit groups focused on teaching coding and technology.
Moderation Strategy
The video-sharing app has supported its content review process, amid debate over intentions to cut jobs for a large number of review team members in the UK. TikTok is set to reduce a significant number of roles in its trust and safety division in the UK capital, with labor groups and internet security professionals voicing alarm that staff are being displaced by machine-led review.
A senior executive stated that people-led review would remain essential, but AI can safeguard staff by eliminating the most distressing content before it is viewed by staff. TikTok announced a notable drop in disturbing and violent content reviewed by human moderators over the previous year due to intervention by its AI tools.
We believe it is crucial to integrate people and machines to ensure user safety,” the official commented. “We’ll have people as part of that process, but we additionally believe it’s extremely critical to minimize viewing of dangerous material as rapidly, which is why a lot of the machine support is proving valuable process content quickly.”
